Designing the Verde Money Website: A UX/UI Case Study in Fintech Remittances
Verde Money is a fintech remittance platform designed to make sending money from the U.S. to Latin America fast, affordable, and secure. I worked on creating a user-friendly, trustworthy, and bilingual website that reflected the company’s mission of financial inclusion and transparency.
The Challenge
The website needed to establish credibility with first-time users while clearly communicating how the service works, its low pricing model, and its network of trusted partners. It also had to be simple to navigate for users who may be new to digital financial services, while building trust in a competitive remittance market.
My Role & Responsibilities
From 2024 through 2025, I served as the sole UX/UI designer for Verde Money, working as a freelance contributor. I was responsible for the full design of the public-facing website, ensuring that the company’s digital presence was clear, approachable, and aligned with its brand values. I also outlined future service pages to support scalability as the business grew.
Design Process & Approach
I collaborated closely with partners and external teams to design the website. My process involved multiple iterations of wireframes, prototypes, and high-fidelity screens, with a focus on usability and clarity. The design balanced business goals with user needs, presenting complex information—such as smart pricing and remittance networks—in a simple, accessible way. The screenshots shown here are from Figma and may differ from the current live version.
In Short
Timeline: 2024-2025
Role: Sole UX/UI Designer
Tools: Figma
Skills: UX Design, UI Design, Interaction Design, Prototyping
About Verde Money
Verde Money is a modern remittance service designed to make sending money from the United States to Latin America fast, secure, and affordable—at just $2 per transfer. It offers transparent, competitive exchange rates and allows recipients to receive funds directly into their bank account or pick them up in cash through a network of over 90,000 trusted locations across Latin America. The platform prioritizes user convenience with multilingual support (English, Spanish, Portuguese), robust bank-level encryption, and multi-factor authentication—ensuring both peace of mind and seamless accessibility around the clock.
Mission & Smart Pricing Philosophy
At its core, Verde Money embodies a mission of financial inclusion and empowerment. Founded on the belief that financial success should be within everyone’s reach, it offers intuitive, culturally informed tools built by a team that often shares the lived experiences of its users. Their smart pricing model avoids hidden fees by cutting out legacy banking intermediaries and inefficiencies—delivering premium service at reduced cost. The platform’s emphasis on transparency, direct reinvestment in user experience, and trust reflects a commitment to serving immigrant communities with dignity and accessibility.
